Publications by the researcher in collaboration with María Mercedes Galán Ladero (3)

2024

  1. Drivers of consumer’s willingness to pay for fair trade food products: the role of positive and negative emotions

    International Review on Public and Nonprofit Marketing, Vol. 21, Núm. 1, pp. 131-154

2023

  1. Fair Trade: A Path Towards Responsible Consumption and Sustainability. The Case of Medicus Mundi

    Springer Business Cases (Springer), pp. 293-307

2019

  1. Geographical indication food products and ethnocentric tendencies: The importance of proximity, tradition, and ethnicity

    Journal of Cleaner Production, Vol. 241