Department: Department of Organisation of Companies and Commercialisation

Faculty: Faculty of Business Administration and Management

Area: Marketing and Market Research

Was part of these groups:

Email: josemanuel.barreiro@usc.es

Doctor by the Universidade de Santiago de Compostela with the thesis Los modelos de medición de audiencias análisis y evaluación crítica 1992. Supervised by Dr. José Antonio Varela González.