What do consumers care about when purchasing experiential packaging?

  1. Álvarez-González, P.
  2. Dopico-Parada, A.
  3. López-Miguens, M.J.
Revista:
British Food Journal

ISSN: 0007-070X

Ano de publicación: 2023

Tipo: Artigo

DOI: 10.1108/BFJ-07-2022-0579 GOOGLE SCHOLAR