El debate sobre la descentralización forzada de la BBC

  1. Rodríguez-Castro, Marta 1
  1. 1 Universidade de Santiago de Compostela
    info

    Universidade de Santiago de Compostela

    Santiago de Compostela, España

    ROR https://ror.org/030eybx10

Revista:
Redmarka: revista académica de marketing aplicado

ISSN: 1852-2300

Ano de publicación: 2018

Número: 20

Páxinas: 77-95

Tipo: Artigo

DOI: 10.17979/REDMA.2018.01.020.4802 DIALNET GOOGLE SCHOLAR lock_openDialnet editor

Outras publicacións en: Redmarka: revista académica de marketing aplicado

Resumo

Since the last years of the past century, the United Kingdom has undergone a devolution process through which the nations that conform the State have received greater competencies. The BBC, as the cornerstone of the British public service broadcasting system, and media in general, have also been the object of a debate around this devolution process. In the face of the nation’s demands for public service media to represent their interest and specificities, Westminster has considered that to hand over competencies in this field would weaken the BBC and undermine its position within the British society. However, this debate had to be approached with greater flexibility as a consequence of the 2014 Scottish Independence Referendum, a turning point in the relation between the central government and the nations, which also impacted the renewal of the BBC Royal Charter in 2016. In 2017, the BBC announced major investments in the nations, specially in Scotland, as the plans of the corporation included a new television channel for BBC Scotland. Even though the launch of this channel is scheduled for the fall of 2018, first the proposal needs to pass a Public Interest Test which proves that its public value justifies its market impact. This paper approaches the forced devolution process of the BBC since the 1990s up to the present, also analyzing the functioning of the Public Interest Test in relation with its predecessor, the Public Value Test.

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Fonte de datos: Dialnet