Aplicación del método del caso al aprendizaje de la Dirección Estratégica
- Calvo-Babío, Nuria 1
- Barros-Campello, Esther 1
- Rodríguez-González, David 1
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1
Universidade da Coruña
info
- Enrique de la Torre Fernández (ed. lit.)
Editorial: Servizo de Publicacións ; Universidade da Coruña
ISBN: 978-84-9749-712-1
Ano de publicación: 2019
Páxinas: 131-147
Congreso: Xornadas de Innovación Docente (3. 2019. A Coruña)
Tipo: Achega congreso
Resumo
We develop a conceptual framework that allows students to develop specific competencies in the field of Strategic Management and Company Policies. To do this, and using as a starting point the competences established in the degree program in Business Administration and Management of the University of A Coruña, we present a diagram of the dynamics of the teaching-learning process, including aspects of the educational context and the student's own motivation. The final goal of this framework is to allow a better planning of tasks focused on the development of students competences. This experience has allowed to understand the strategic analysis and business formulation of 135 companies-case, involving students in the solution of problems of their business environment, which is a key objective of the discipline of Strategic Management and Business Policy I.