Nuevos medios y medios tradicionales en la red. Espacios de opinión e interacción política en la era Trump

  1. Rúas Araújo, Xosé 1
  2. Mazaira, Andrés 1
  3. Rodriguez Vazquez, Ana Isabel 2
  1. 1 Universidade de Vigo
    info

    Universidade de Vigo

    Vigo, España

    ROR https://ror.org/05rdf8595

  2. 2 Universidade de Santiago de Compostela
    info

    Universidade de Santiago de Compostela

    Santiago de Compostela, España

    ROR https://ror.org/030eybx10

Revista:
Icono14

ISSN: 1697-8293

Ano de publicación: 2018

Título do exemplar: Comunicación, poder y cambio social

Volume: 16

Número: 1

Páxinas: 86-113

Tipo: Artigo

DOI: 10.7195/RI14.V16I1.1118 DIALNET GOOGLE SCHOLAR

Outras publicacións en: Icono14

Resumo

In the context of the political and media confrontation of the last presidential elections of the United States of America, this research compares the impact and scope of the traditional media's political opinion (The New York Times and The Washington Post) against two digital native media (The Huffington Post and Politico.com), through the analysis of a total of 162 publishers and opinion pieces published in their respective digital spaces and social networks. The result shows that the digital native media analyzed do not threaten the leadership of the traditional media on the net, although the impact and scope of the publishers of both are low and it is observed the absence of a strategy and criterion when it is positioned on the net, where they do not manage to gain space, and also it is proved a little interest of the online readers in the political opinion.

Información de financiamento

Los resultados de este artículo forman parte del proyecto “Usos y preferencias informativas en el nuevo mapa de medios en España: modelos de periodismo para dispositivos móviles” (Referencia: CSO2015-64662-C4-4-R), del Ministerio de Economía y Competitividad. Está cofinanciado por el fondo estructural FEDER, en el marco de la Red XESCOM (referencia: R2016/019 XESCOM).

Financiadores

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