PAULA
ALVAREZ GONZALEZ
PhD hired professor
Department: Department of Organisation of Companies and Commercialisation
Faculty: Faculty of Economics and Business Administration
Area: Business Management
Research group: People, Sustainable Organizations and Marketing
Email: p.alvarez.gonzalez@usc.es
Doctor by the Universidade de Vigo with the thesis Fusiones y adquisiciones desde la perspectiva de marketing impacto en el consumidor bancario español 2015. Supervised by Dr. María del Carmen Otero Neira.