Resources and international marketing strategy in export firms: Implications for export performance

  1. Ruzo, E.
  2. Losada, F.
  3. Navarro, A.
  4. Díez, J.A.
Journal:
Management Research Review

ISSN: 2040-8269

Year of publication: 2011

Volume: 34

Issue: 5

Pages: 496-518

Type: Article

DOI: 10.1108/01409171111128698 GOOGLE SCHOLAR