Parental influence on the levels of regional ethnocentrism of youthan exploratory analysis

  1. Pilar Fernández Ferrín 1
  2. Belén Bande Vilela 23
  3. María Mercedes Galán Ladero 4
  1. 1 Universidad del País Vasco/Euskal Herriko Unibertsitatea

    Universidad del País Vasco/Euskal Herriko Unibertsitatea

    Lejona, España


  2. 2 Universidad de Navarra

    Universidad de Navarra

    Pamplona, España


  3. 3 Universidade de Santiago de Compostela

    Universidade de Santiago de Compostela

    Santiago de Compostela, España


  4. 4 Universidad de Extremadura

    Universidad de Extremadura

    Badajoz, España


Spanish journal of marketing-ESIC

ISSN: 2444-9695

Ano de publicación: 2017

Volume: 21

Número: 1

Páxinas: 52-62

Tipo: Artigo

DOI: 10.1016/J.SJME.2016.11.001 DIALNET GOOGLE SCHOLAR lock_openAcceso aberto editor

Outras publicacións en: Spanish journal of marketing-ESIC


Citas recibidas

  • Citas en Scopus: 7 (16-03-2023)
  • Citas en Dialnet Métricas: 1 (29-03-2023)

Índice Dialnet de Revistas

  • Ano 2017
  • Factor de impacto da revista: 0,800
  • Ámbito: ECONOMÍA Cuartil: C1 Posición no ámbito: 7/170


  • Ciencias Sociais: B


Este trabajo estudia la influencia de los padres en los niveles de etnocentrismo regional de sus hijos a través del planteamiento y contrastación de un modelo en el que la identidad regional y los niveles de etnocentrismo regional de los padres son considerados posibles antecedentes del etnocentrismo de los hijos. Los resultados, basados en 195 tríadas formadas por consumidores jóvenes y sus padres, muestran que, a pesar de que los niveles de etnocentrismo de los jóvenes son relativamente bajos, la influencia de los padres es muy significativa y, en todo caso, muy superior al efecto de otras variables. El análisis exploratorio realizado apoya el supuesto de que el etnocentrismo del consumidor es una tendencia general adquirida durante la infancia, por medio del proceso de socialización.

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